{"id":3354,"date":"2010-06-05T13:00:30","date_gmt":"2010-06-05T15:00:30","guid":{"rendered":"http:\/\/www.advanceconsultoria.com\/?p=3354"},"modified":"2010-06-05T17:04:29","modified_gmt":"2010-06-05T19:04:29","slug":"o-que-e-o-balanced-scorecard","status":"publish","type":"post","link":"http:\/\/www.advanceconsultoria.com\/?p=3354","title":{"rendered":"O que \u00e9 o Balanced Scorecard?"},"content":{"rendered":"<p style=\"text-align: left;\"><!--more--><span style=\"color: #ffffff;\">.<\/span><\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/www.advanceconsultoria.com\/wp-content\/uploads\/BSC1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3355\" title=\"BSC\" src=\"http:\/\/www.advanceconsultoria.com\/wp-content\/uploads\/BSC1.jpg\" alt=\"\" width=\"522\" height=\"369\" srcset=\"http:\/\/www.advanceconsultoria.com\/wp-content\/uploads\/BSC1.jpg 745w, http:\/\/www.advanceconsultoria.com\/wp-content\/uploads\/BSC1-300x212.jpg 300w\" sizes=\"auto, (max-width: 522px) 100vw, 522px\" \/><\/a><\/p>\n<p><span style=\"color: #ffffff;\">.<\/span><\/p>\n<p style=\"text-align: justify;\">O Balanced Scorecard \u00e9 uma poderosa estrutura para ajudar as organiza\u00e7\u00f5es implementarem rapidamente a estrat\u00e9gia traduzindo a vis\u00e3o em um conjunto de objetivos operacionais que podem dirigir o comportamento, e ent\u00e3o, o desempenho.<br \/>\n<span style=\"color: #ffffff;\">.<\/span><\/p>\n<p style=\"text-align: justify;\">Medidas de desempenho orientadas para a estrat\u00e9gia prov\u00eaem o mecanismo de avalia\u00e7\u00e3o (feedback) essencial exigido para ajustar e refinar dinamicamente a estrat\u00e9gia da organiza\u00e7\u00e3o com o passar do tempo.<br \/>\n<span style=\"color: #ffffff;\">.<\/span><\/p>\n<p style=\"text-align: justify;\">O conceito do Balanced Scorecard foi constru\u00eddo sob a premissa de que &#8220;o que \u00e9 medido \u00e9 o que motiva os acionistas organizacionais a agirem&#8221;.<br \/>\n<span style=\"color: #ffffff;\">.<\/span><\/p>\n<p style=\"text-align: justify;\">No final das contas todas as atividades da organiza\u00e7\u00e3o, recursos, e iniciativas deveriam estar alinhados \u00e0 estrat\u00e9gia.<br \/>\n<span style=\"color: #ffffff;\">.<\/span><\/p>\n<p style=\"text-align: justify;\">O Balanced Scorecard alcan\u00e7a esta meta definindo as rela\u00e7\u00f5es de causa e efeito entre os objetivos, medidas, e iniciativas atrav\u00e9s de cada perspectiva e desdobra isso dentro de todos os n\u00edveis da organiza\u00e7\u00e3o.<br \/>\n<span style=\"color: #ffffff;\">.<\/span><\/p>\n<p style=\"text-align: justify;\">Desenvolver um Balanced Scorecard \u00e9 o primeiro passo para criar uma Organiza\u00e7\u00e3o Focalizada na Estrat\u00e9gia.<\/p>\n<p><span style=\"color: #ffffff;\">.<\/span><\/p>\n<p><span style=\"color: #ffffff;\">.<\/span><\/p>\n<p><span style=\"color: #000000;\"><strong>Para\u00a0saber mais sobre\u00a0os nos<\/strong><strong>sos servi\u00e7os de consultoria e treinamento\u00a0de Balanced Scorecard,\u00a0clique<\/strong><\/span> <a href=\"http:\/\/www.advanceconsultoria.com\/?page_id=7\" target=\"_blank\"><strong><span style=\"color: #0000ff;\">aqui<\/span><\/strong><\/a><strong> <span style=\"color: #000000;\">para falar com os nossos consultores.<\/span><\/strong><span style=\"color: #000000;\">\u00a0\u00a0\u00a0\u00a0<\/span><\/p>\n<p><span style=\"color: #ffffff;\"><strong>.<\/strong>\u00a0\u00a0\u00a0\u00a0<\/span><\/p>\n<p><strong><span style=\"color: #ffffff;\">.<\/span><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[141],"tags":[177,14],"class_list":["post-3354","post","type-post","status-publish","format-standard","hentry","category-balanced-scorecard","tag-balanced-scorecard","tag-estrategia"],"_links":{"self":[{"href":"http:\/\/www.advanceconsultoria.com\/index.php?rest_route=\/wp\/v2\/posts\/3354","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.advanceconsultoria.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.advanceconsultoria.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.advanceconsultoria.com\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"http:\/\/www.advanceconsultoria.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3354"}],"version-history":[{"count":11,"href":"http:\/\/www.advanceconsultoria.com\/index.php?rest_route=\/wp\/v2\/posts\/3354\/revisions"}],"predecessor-version":[{"id":3365,"href":"http:\/\/www.advanceconsultoria.com\/index.php?rest_route=\/wp\/v2\/posts\/3354\/revisions\/3365"}],"wp:attachment":[{"href":"http:\/\/www.advanceconsultoria.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3354"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.advanceconsultoria.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3354"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.advanceconsultoria.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3354"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}